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Quest International and DigiScents Form Alliance

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By: TOM BRANNA

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Quest International and DigiScents, Inc. have formed a strategic alliance to add the sense of smell to the multi-sensory viewing experience. This is expected to be of particular interest to manufacturers of games, DVDs and websites. The digitalization and broadcast of scent will enable consumers to send scented mail, smell’n shop, watch scented DVDs, and play scented games.Under the terms of the alliance, Quest and a second company in the fragrance industry will invest financially in DigiS...

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